Digital marketing that actually fills beds

I help treatment centers get more patients without guessing where the money went.

I'm Forrest Kelly. I've spent years in the trenches of PPC, SEO, and patient acquisition for mid-sized addiction treatment and behavioral health programs. If your ads are spending and your phones aren't ringing the way they should — or you're not sure which channel is actually driving admits — that's the problem I solve.

Book a Patient Acquisition Audit → Or grab an hour / half-day

North Tustin, CA · 949-710-3840 · Worked with operators like Tunnel Vision and private programs across CA & beyond

“Having worked with Forrest in the past I can say the quality of work and customer service is top notch. Not once did a question go unanswered… His knowledge and expertise proved dividends in our returns.” — Derek Walsh

“As a client of Forrest for several years, I was extremely impressed with his professionalism, innovation and work ethic. He had helped me build several brands from the ground up! 5 stars.” — Stephen Carmel

“I have used Forrest for countless marketing efforts… Forrest played a key role in getting my company off the ground, and helped pave the way for great brand awareness and a strong footprint in SEO.” — Buddy Clay

Three ways to work together

Pick the format that matches how stuck you are — not a menu of upsells.

Patient Acquisition Audit

$1,500 flat

90 minutes live + written follow-up

Find the leaks in your admit funnel — in one session. You send ad accounts, call tracking, and CRM/admit notes. I dig in before we meet. We walk spend → lead → assessment → admit. You leave with a clear punch list.

Best for: Owners / ops at mid-sized detox, residential, PHP/IOP, or outpatient who feel “busy but not full.”

Pre-call review of Ads / Meta / GA / call tracking
90-minute working session on Zoom
Written keep / kill / fix + rough CPA & admit math
Optional intros to implementers if you want hands-off after

Book the Audit — $1,500

Flexible · Broader digital OK

Open Consulting

$1,000 / hour

Book what you need

Bring the messy problem. We'll cut it down. Campaign rebuilds, landing critique, SEO triage, agency oversight, tracking that ties to revenue — treatment is my sweet spot; other digital operators welcome.

Best for: Owners who already know the issue and need a sharp second brain for an hour.

Focused hour on your agenda
Screen-share teardown or whiteboard strategy
Notes / action list after
Same rate in or outside treatment marketing

Book an hour — $1,000

Deep dive · Roadmap

Half-Day Strategy

$2,500 flat

~4 hours live + prep

Half a day to get your acquisition story straight — positioning, channels, creative, tracking, sales handoff, and what “good” CPA should look like for your census and payor mix. A 90-day plan you can hand to your team.

Best for: Scaling, rebranding, new level of care, or rebuilding after a bad agency stretch.

Prep questionnaire + account review beforehand
~4-hour working session (breaks included)
90-day priority roadmap + channel recommendations
Follow-up with decisions, owners, checkpoints

Book a half-day — $2,500

Numbers, not vibes

I care about admits and cost per admit — not vanity metrics. Recent anonymized work for a residential / outpatient operator: we tightened creative, landing, and call routing and landed around $4,485 CPA across 26 admits in a competitive market. That's the kind of math I optimize for.

I've also partnered with teams at Tunnel Vision and other private programs on paid search, SEO footprint, and patient-facing funnels. Happy to talk through what applies to your census goals on a call.

$4,485CPA (anonymized engagement)

26Admits in that window

Tunnel VisionNamed partner (with permission)

Dead simple

No 12-slide kickoff. We get into the accounts and leave with owners.

Pick the format

Audit, hourly, or half-day. Pay via Stripe (or invoice if you need it).

Share access

Ads, analytics, call tracking, CRM exports. More before the call = less wasted clock.

We work live

Zoom, screen share, real accounts. No theater.

Owners + next steps

Written notes same day or next morning. Stay on hourly if you want me in the loop.

I'm in North Tustin, CA (PT). Most clients are remote; on-site by arrangement.

FAQ

Straight answers before you book.

Who is this for?

Primarily owners and marketing leads at mid-sized addiction treatment and behavioral health programs. Hourly consulting is open to other digital businesses that want frank PPC/SEO/funnel help.

Do you take over my ads long-term?

These offers are consulting and strategy. If you need ongoing execution, we can talk about a separate retainer — or I'll point you at people I trust. No bait-and-switch into a 12-month lock-in on the sales call.

What do I need to prepare?

Admin access (or exports) for Google Ads / Meta, GA4, call tracking, and a rough sense of monthly spend + admits. For the audit and half-day I'll send a short questionnaire.

Can you work with my existing agency?

Yes. A lot of the value is translating “agency speak” into owner decisions — keep, cut, or redirect. Bring them on the call if you want.

Refunds?

If we can't meet or you cancel with reasonable notice, we'll reschedule or refund. Once we've done the live session and delivered notes, the engagement is complete.

How do I pay / book?

Calendly for the slot, Stripe for payment (or ACH/invoice on request). Questions first? Call or text 949-710-3840.

Stop guessing which clicks become patients.

If your census depends on paid and organic and you're tired of “we'll optimize next month,” pick a format and let's get into the accounts.

Book the $1,500 Audit Book $1,000/hr Book the $2,500 half-day

Forrest Kelly · North Tustin, CA 92705 · 949-710-3840 · forrestkelly.com